About this event
Who is this Webinar for?
This webinar is designed for business owners and marketing professionals with an active organic presence on Facebook and/or Instagram. You may not have run ads for your business yet, or you have boosted posts, but you want to feel more confident and need to understand the basics to run successful ads.
With 3 billion people using Facebook globally, Facebook ads are the perfect tool to reach your audience, increase brand awareness and generate leads. In this webinar, we’ll focus on the fundamentals of Facebook and Instagram advertising, and you’ll walk away with the understanding and basic skills to create ads for your business.
During this webinar, your host Sarah Pascaru will go over:
- The benefits of using Facebook and Instagram ads
- How campaigns are set up in ads manager
- What campaign objectives to use
- Understanding audience targeting options
- How to create successful adverts
- Best practices
Sarah Pascaru is a social media strategist and runs consultancy Social Jooce. She has an MBA and a diploma in social media marketing and was trained by one of the leading Facebook advertising experts.
She works with businesses to support them in reaching new audiences and growing their social media presence with the right strategies to maximise growth and profitability. Sarah is also a social media mentor and a visiting lecturer at the University of Hertfordshire and is a digital marketing trainer with social enterprise WYK Digital and the Prince’s Trust.
- Website: www.socialjooce.com
- Instagram: www.instagram.com/socialjooce
Please note: The webinar may be recorded, however, having your Camera and microphone on is optional.
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